Tag: america

[Opinions] Public relations

Cultural implications in public relations

4 years ago
Clāra
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There’s a little context on the public relations industry, and how in its very infancy, it has faced a lot of negative attitudes. I was interviewed by a young yet…

Crisis communication Social media

An overview of how Vietnamese and American PR practitioners perceive the use of social media in crisis communication

6 years ago
Clāra

In Vietnam, social media has become one of the most popular communication platforms. Despite the powerful effect of social media in conditioning a crisis, and the trend to integrate social…