In the ever-evolving landscape of public relations (PR), the ability to measure the impact of PR efforts remains a challenge. As the PR industry constantly adapts to emerging technologies and…
Month: October 2023
Business growth stage and exit strategies: The case of the public relations industry
In the fast-paced world of business, the role of public relations (PR) is vital for shaping a company’s success by effectively managing communication and reputation. PR firms operate in an…